Connecting Facebook and Instagram

Connecting Facebook and Instagram Connect your Facebook Page and Instagram account to the platform so you can manage Messenger and Instagram DM conversations from a single dashboard — with optional AI automation. This page covers the official Meta connection only. It goes through Facebook, and it needs an Instagram Business or Creator account linked to a Facebook Page — a personal Instagram account cannot be connected this way. If you want to use a personal or creator account without a Facebook Page, that is a separate channel: see Instagram (Personal) , which you connect by logging in with your Instagram username and password instead. Why Connect Facebook and Instagram? By connecting your accounts, you can manage all your Facebook Messenger and Instagram DM conversations in one place instead of jumping between apps. You can also let an AI Agent automatically reply to messages, capture leads, and run targeted outreach. Prerequisites Before you begin, make sure you have the following in place: A Facebook Page for your business (personal profiles are not supported). An Instagram Business or Creator account linked to that Facebook Page. If your Instagram account is still set to "Personal," switch it to Business or Creator in your Instagram settings first. A Meta Business account (formerly Facebook Business Manager) that owns or has admin access to the Page. Admin access to both the Facebook Page and the Instagram account. Message access turned on inside Instagram. In the Instagr