Facebook Lead Forms
Running Facebook ads to capture leads? This integration automatically sends those leads into Relaytiv so you can follow up with them via WhatsApp, SMS, or any o
Facebook Lead Forms Running Facebook ads to capture leads? This integration automatically sends those leads into Relaytiv so you can follow up with them via WhatsApp, SMS, or any other connected channel — without lifting a finger. It works by connecting Facebook Lead Ads to Relaytiv through an automation platform (such as Pabbly, Zapier, or Make). These platforms act as a bridge between Facebook and Relaytiv, passing lead information from one to the other using the API (a way for different software to exchange data automatically). Prerequisites Before you start, make sure you have: Facebook Ads Manager access with permission to create Lead Ads. An account with an active API key (generate one at Settings → Integrations → API Key — see API Access for the exact steps). An automation platform account — Pabbly Connect, Zapier, or Make (Integromat). This guide uses Pabbly as the example, but the steps are similar on any platform. A contact list in Relaytiv where new leads will be added — see Organizing Lists & Contacts . Overview The integration works in three stages: A prospect fills out your Facebook Lead Form. Your automation platform detects the new lead and sends the information to Relaytiv automatically (using two API calls). Relaytiv creates the contact and adds them to the list you specify. From there, a broadcast, a campaign, or an AI Agent you've assigned handles the rest — whether that's an AI-powered welcome message, a drip sequence, or a manual follow-up. Step 1: C